top of page

Billboard Music Awards 2021

2nd place, SCAD 48-hour Social Media Design Challenge

We were given 48 hours to develop an informed and successful omni-channel social media campaign with developed content and messaging plan.

Screen Shot 2022-01-21 at 3.26.17 AM.png
Billboard Music Awards: Team Members

Creators and Strategists: Cassidy Roof, Greyson Garner

​

My roles included analyzing BBMA's current social strategy, identifying successful campaigns, researching their current market and expanding outreach to a younger audience, and animating a full content calendar using programs like Adobe Photoshop and Premier.

Billboard Music Awards: Text
Billboard Music Awards: My Work

©2022 by Cassidy Roof. Proudly created with Wix.com

bottom of page