Product Marketing

Connecting people with the perfect products to make them feel as beautiful and confident as they are.

ELF Cookies and Dreams Pop-Up Shop

Project plan for branded pop-up shop

A group project from Winter 2022

In 5 weeks, we were challenged to conceptualize, visualize, and strategies launching and running a pop-up shop.

Brand revival social strategy for Colourpop

A partnership project from Fall 2021

We were given 8 weeks to conduct market research, and collect and analyze data to inform a developed omni-channel social strategy.

48-hour social media campaign for the Billboard Music Awards

A partnership project from Spring 2021

We were given 48 hours to develop an informed and successful omni-channel social media campaign with developed content.

2nd place, SCAD 48-hour Social Media Design Challenge

Product Marketing: Team Members